Pamela is Mexican, with a degree in Graphic Design and a Master in Customer Experience Design and Innovation from Barcelona.

With over 10 years of experience, she has led brand building, customer experience, and strategic marketing in startups and international corporations, driving sales and loyalty. A branding specialist, she works with entrepreneurial teams to integrate the customer’s voice into product development and strategy.

In addition, Pamela is an animal rights activist and works as a consultant for non-profit organizations. She is known for her empathetic leadership, effective communication, and strategic thinking, fostering collaborative teams to achieve goals.